What is Mobile Marketing?

marketing street signBusinesses can reap big rewards from mobile marketing under the right circumstances.  When mobile marketing is done right, you can reach your customers via mobile with a message they actually want to hear but might not even know it yet.  The real kicker is that your customers will reach out to you for the message!

Mobile marketing is how businesses communicate with consumers on their mobile devices, with their explicit permission, at the right place, while providing relevant value. 

Smart mobile marketing is all about reaching your customers or being reached by them in a way that adds value to their day.  When mobile marketing is used as a marketing tool, the end user must provide explicit permission for the communication to happen or it will fail.  Any mobile outreach that is sent without permission not only impacts the business that is doing it, but it also casts a negative light on the entire industry.

10 Things Every Website Needs

There are many components to a successful website.   Click here for a list of ten essential components that every website should have.

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